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Over half of PRs lack confidence in their data literacy skills

Over half of PRs lack confidence in their data literacy skills

New data from public relations (PR) industry reporting platform CoverageBook, which surveyed over 400 PR and marketing professionals, shows that over half (57%) of respondents lack confidence in their data literacy skills, with a similar number (44%) stating they had previously presented a metric they did not fully understand.

Ethical standards remain crucial for the African PR industry new report finds

Ethical standards remain crucial for the African PR industry new report finds

The African Public Relations Association (APRA) and Public Relations and Communications Association (PRCA) have jointly released their report on the state of ethics and public relations industry in Africa for 2023. The report is based on a survey conducted across 21 African countries with 274 respondents.

PRCA Workplace Champions Awards 2023 announced

PRCA Workplace Champions Awards 2023 announced

The Public Relations and Communications Association (PRCA) has announced the winners of its annual Workplace Champions Awards during a ceremony last night in London.

OnePoll Joins the British Polling Council

OnePoll Joins the British Polling Council

OnePoll, a leading market research and opinion polling consultancy, is delighted to announce that it has joined the ranks of the prestigious British Polling Council (BPC).

'Where Practice Meets Academia' event to bring together leading PR practitioners and academics

'Where Practice Meets Academia' event to bring together leading PR practitioners and academics

A trailblazing event - ‘Where Practice Meets Academia’ - seeks to break down historic gaps between academia and practice in the PR and communications industry. Organised jointly by Leeds Beckett University and Newcastle University and supported by The Public Relations and Communications Association (PRCA) and the Chartered Institute of Public Relations (CIPR), the free, in-person event on Tuesday,

People Like Us highlights ‘autocorrect bias’ as it launches national campaign to correct pay gap disparities

People Like Us highlights ‘autocorrect bias’ as it launches national campaign to correct pay gap disparities

Not-for-profit People Like Us is highlighting autocorrect failures, often leading to misidentification and a sense of exclusion for individuals with diverse names. Their latest campaign taps into this insight to help underline the pay gap between ethnicities. Their national ‘Autocorrected Pay Gap’ billboard campaign went live UK wide on April 4th, and uses real autocorrect examples to highlight th

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