Press release -
Mynewsdesk announced as PRCA official newsroom and content partners
The Public Relations and Communications Association (PRCA) has announced online communication and PR platform Mynewsdesk as its official Newsroom and Content Management Partner.
The company, founded by a journalist, a communications specialist, and a developer, was born with a common vision: to transform a conservative PR industry. Mynewsdesk makes it possible to handle everything from publishing and distribution to contact management, analysis, and media monitoring – all in one place. Companies and organisations use the platform to increase brand awareness and to engage with journalists, opinion leaders, customers, influencers, and other relevant target groups.
Chief Marketing Officer at Mynewsdesk Lotta Laurin said:
“As a PR platform created by communication professionals for their industry peers, we are delighted that Mynewsdesk has been chosen as the official newsroom and content management solution partner for the PRCA. We are very much looking forward to a fruitful collaboration and sharing some of our most valued industry insights and communication tips with the extended PRCA community.”
PRCA Director General Francis Ingham commented:
“We’re pleased to partner with the world’s leading all-in-one PR and communications solution. In a world where determining the truth online has become increasingly more complex but equally important, Mynewsdesk’s innovative, easy-to-use platform equips high performing communications teams with a central news hub to issue accurate and timely information. We look forward to working with the team at Mynewsdesk for many years ahead.”
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The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.
We represent more than 35,000 PR professionals in 82 countries worldwide. With offices in London, Hong Kong, Dubai, Singapore, and Buenos Aires, we are a global advocate for excellence in public relations.
Our mission is to create a more professional, ethical, and prosperous PR industry. We champion - and enforce - professional standards around the world through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.
We deliver exceptional training, authoritative industry data, and global networking, and development opportunities.
We also manage the International Communications Consultancy Organisation (ICCO) - the umbrella body for 41 PR associations and 3,000 agencies across the world, and LG Comms – the UK’s national body for local government communicators. Additionally, we support the delivery of the Motor Industry Communicators Association (MICA).
