News archive

7 December 2023 10:23

ESG and AI Top Priorities in ICCO World PR Report

ESG is the area in which most investment is expected in 2024, while mastery of AI tools is the most important skill for the future, according to the new ICCO World PR Report 2023-2024.

24 November 2023 10:28

PR professionals AI usage rockets throughout 2023 - PRCA ICCO Confidence Tracker

PR professionals’ confidence is returning as usage of AI tools shoots up, according to the latest ICCO and PRCA Confidence Tracker published today.

17 November 2023 09:51

Time to Lead: PRCA calls for applications and nominations to its Membership Committee

PRCA's new governance means there are even more opportunities for Members to direct and shape the way we work, ensuring transparency and accountability. The new committees have a central role in the development of PRCA’s new management and governance structure.

16 November 2023 09:25

PRCA UK Awards 2023 winners announced

The PRCA UK Awards 2023 ceremony took place last night at the London Hilton on Park Lane to recognise and celebrate the very highest standards in public relations.

13 November 2023 11:20

Team UK Win 2023 Next-Gen PR World Cup

The third annual International Communications Consultancy Organisation Next Generation PR Word Cup winners have been announced.

2 November 2023 10:50

New study finds that PR must make itself visible among young talent to tackle global recruitment crisis

The new report titled ‘Seeking a New Way of Working in the Public Relations Industry – A Global View from Emerging Young Public Relations Professionals’ carried on by the PRCA International University Advisory Group, underscores the need for greater outreach to young individuals prior to their entry into university education.

1 November 2023 10:06

‘Don’t fear PR measurement, embrace it’ – PRCA launches events for Measurement Month

The Public Relations and Communications Association (PRCA) has today launched its annual PR Measurement Month, calling on PR and communications professionals to lean in, learn and embrace meaningful measurement best practice.

30 October 2023 11:00

PRCA and CIPR relaunch annual joint mental health survey

The Public Relations and Communications Association (PRCA) and the Chartered Institute of Public Relations (CIPR) have relaunched their annual joint mental health survey as part of a collaboration designed to address mental health challenges in public relations.

26 October 2023 10:41

Razor wins PRCA Africa Next Generation PR World Cup 2023 Africa Qualifier

We are excited to announce PR agency Razor as the winner of the PRCA Africa Next Generation PR World Cup 2023, Africa's qualifying round for the ICCO Next Generation PR World Cup.

26 October 2023 10:00

PRCA appoints James Hewes as chief executive

The Public Relations and Communications Association (PRCA) is delighted to announce the appointment of James Hewes as its chief executive. Hewes is currently president and chief executive at FIPP, the international network for global media. He will take up his PRCA role in January 2024.

25 October 2023 13:58

Ready10 wins PRCA Next Generation PR World Cup 2023 UK Qualifier

We are thrilled to announce communications agency Ready10 as the winner of the PRCA Next Generation PR World Cup 2023, the UK's qualifier for the ICCO Next Generation PR World Cup.

24 October 2023 13:37

Study Confirms Ethical Principles at the Core of Southeast Europe's PR Industry

The PRCA Southeast Europe Network's recent research offers a comprehensive snapshot of the Southeast European public relations (PR) landscape. Surveying industry professionals, the findings provide valuable insights into job status, role responsibilities, industry sectors, and ethics within the PR field.